URGENTE
Contribution
Contribution
What is radical today?
Royal Academy of Arts, London, UK (2019)
Royal Academy of Arts, London, UK (2019)
Concept image (2019).
Installation view (2019).
Today the overtourism phenomenon and the proliferation of image consumption are transforming our cities and the way we experience places.
In this context, Unsent Postcard contrasts the consumerist and bulimic approach inverting the
process and celebrating significant, intriguing and rare architectures, villages and cities through the
recovery of an unused medium of communication, the postcard.
Restoring the Grand Tours ideas of
culture and sophistication that surround the act of travel, this project promotes slower meaningful explorations intended as an educational and research rite to be condensed on a few lines on paper.
The ad-hoc contribution “Urgente” is a pile of postcards sent to the RA as an exchange
of perspectives on alternative destinations.
Unfolding Pavilion
Venice, Italy (2018)
Venice, Italy (2018)
Concept image (2018).
Installation view and drawing (2018).
Greetings from an apartment is a specific selection of postcards depicting high quality and meaningful social housing projects almost unknown and “unseen” with a main focus on Gino Valle’s Giudecca complex. With their similarities and differences, the selected case studies offer glimpse of designated cities from another point of view, related to local answers to the housing demand.
Following the temporary nature of the Unfolding Pavilion, the Gino Valle’s selection has been available only for this event, encouraging visitors to take advantage of a short but intense moment and decide to have a printed memory of this unique experience inside a social housing apartment and put on paper their first impressions.
MANIFESTO
For decades, tourism destinations, particularly cities like Venice or Paris, have intensively relied on the tourism market and Architecture has always represented an attractive force. However, they are now experiencing what is called the “overtourism” phenomenon, with ever-increasing tourist numbers and is mostly known for a few “instagrammable” glamour sites.
What can we expect from this new era of too much tourism?
Unsent Postcard answers inverting the process and celebrating significant, intriguing and rare architectures, streets and urban features through the recovery of an unused medium of communication, the postcard. This project enlarges the concept of beauty and invites travellers to consider a wider range of places, take a moment to reflect on the experience and condense impressions in a few sentences on paper. Restoring the ideas of culture and sophistication of the Grand Tours, Unsent Postcard contrasts the consumerist and bulimic approach to travel with slower meaningful explorations.
What can we expect from this new era of too much tourism?
Unsent Postcard answers inverting the process and celebrating significant, intriguing and rare architectures, streets and urban features through the recovery of an unused medium of communication, the postcard. This project enlarges the concept of beauty and invites travellers to consider a wider range of places, take a moment to reflect on the experience and condense impressions in a few sentences on paper. Restoring the ideas of culture and sophistication of the Grand Tours, Unsent Postcard contrasts the consumerist and bulimic approach to travel with slower meaningful explorations.
INFO
“
Unsent Postcard presents
alternative narratives of places and invites visitors to leave the touristic beaten tracks ”
Unsent Postcard is a fine-art small-format paper project, designed and curated by Giorgia Scognamiglio and Lorenzo Zandri, which aims at celebrating significant, intriguing and rare architectures through the recovery of an unused medium of communication, the postcard.
Giorgia Scognamiglio is an architect and urban designer from Rome, currently working in the Regeneration team of a London's borough.
Lorenzo Zandri is an architectural photographer and artist, currently based in London.
Both founders have a special affinity with photography and graphics, modern architecture, road trips and paper.
To say hi, write at: unsentpostcardproject@gmail.com
Giorgia Scognamiglio is an architect and urban designer from Rome, currently working in the Regeneration team of a London's borough.
Lorenzo Zandri is an architectural photographer and artist, currently based in London.
Both founders have a special affinity with photography and graphics, modern architecture, road trips and paper.
To say hi, write at: unsentpostcardproject@gmail.com
EMAIL INSTAGRAM